Executive Master in Digital Marketing & Sustainable Strategies – Module 3: Distribution Strategies

Don’t miss out on the opportunity to take part in the 2-day course on Distribution Strategies at the Solvay Brussels Schools of Economics and Management, jointly organised by the BMMA, the Belgian Management and Marketing Association.

This module, which is a part of the Executive Master in Digital Marketing & Sustainable Strategies,is an intense deep dive in the role of distribution strategies and customer journey in marketing.

Module Objectives

Over two focused days, you’ll discover how distribution decisions can make – or break – your customer experience. You’ll learn how to:
●    Select and manage the right channels for your audience
●    Map and optimise every touchpoint along the customer journey
●    Leverage new tech to boost both retail and e-commerce performance

You’ll be guided by Prof. Virginie Bruneau (Solvay Brussels School) and Prof. Stephanie van de Sanden (Vrije Universiteit Brussel), two researchers with sharp academic and business insights.

This module can be followed as a stand-alone or as part of the full EMDMSS (Executive Master in Digital Marketing and Sustainable Strategies) programme.

Practical information

• Dates: 17 & 19 June (9 AM to 5 PM)
• Download the brochure here.