Club33 Café: The Power of Podcasts

Are you ready to mix up your evening with inspiration and innovation?

We are thrilled to invite you to our Club33 Café on May 28th, 2026.

What started as a growing trend has become a powerful communication channel for brands, creators, and communities alike: podcasts are reshaping the way stories are told and audiences are engaged.

On Thursday, May 28th, Club33 Café invites you to dive into the world of podcasting together with three experts who know the industry inside out.

We are delighted to welcome:

Axelle Ballieu – Client Advisor at Space and founder of the podcast Planète Darons. Since launching in 2023, her podcast has already reached more than 450K listeners.

Véronique Françoys – People & Media Insights Lead at Space, specialised in media insights, audio consumption, and podcast strategies.

Evi Heyndrickx – Creator of the podcast Alcohol Alarm, launched in 2021 to break taboos around alcohol consumption. The podcast has already won 3 Belgian Podcast Awards.

Together, they will share insights on:

• Why podcasts have become such an impactful medium
• How brands can use podcasting strategically
• What makes audiences connect with audio storytelling
• The opportunities and challenges within the podcast landscape today

After the talks, we’ll wrap up the evening the Club33 way: with good conversations, networking, drinks & bites thanks to VIA.

Doors open at 7:00 PM. Session starts at 7:30 PM.