Kantar BrandZ 2021: Strongest Belgian Brands

Discover the strongest Belgian brands and insights on how high-performing brands are remaining meaningful & different to consumers.

This year Kantar’s BrandZ research in Belgium covers a variety of categories, ranging from telecoms to retail to cars and biscuits. We will learn who tops the ranking in equity and what are the traits of the most meaningfully different brands in Belgium as well as how this compares with the trends they notice across global brands.

BrandZ is a brand valuation ranking that combines validated financials with customer interviews.