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Driven by Facebook and Google, Mobile Ad Market Soars 105% in 2013

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Driven by Facebook and Google, Mobile Ad Market Soars 105% in 2013

 

Last year, global mobile ad spending increased 105.0% to total $17.96 billion, according to new figures from eMarketer. In 2014, mobile is on pace to rise another 75.1% to $31.45 billion, accounting for nearly one-quarter of total digital ad spending worldwide.

 

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