{"id":307943,"date":"2026-04-16T11:03:15","date_gmt":"2026-04-16T09:03:15","guid":{"rendered":"https:\/\/be.themedialeader.com\/?post_type=tribe_events&p=307943"},"modified":"2026-04-16T15:05:37","modified_gmt":"2026-04-16T13:05:37","slug":"masterclass-influence-marketing-anno-2026","status":"publish","type":"tribe_events","link":"https:\/\/be.themedialeader.com\/nl\/event\/masterclass-influence-marketing-anno-2026\/","title":{"rendered":"FeWeb Academy: Masterclass Influence Marketing"},"content":{"rendered":"
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Influence marketing evolueert razendsnel<\/strong>. De Creator Economy groeit explosief. Content wordt dynamischer, diverser en digitaler dan ooit. De lat ligt hoger. Verwachtingen ook.<\/p>\n<\/div>\n<\/div>\n

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Waarom is dit belangrijk voor jou?<\/b>
\nJe wil campagnes die werken. Die raken. Die blijven hangen. Dat lukt alleen als je de juiste creators inschakelt \u00e9n samen content maakt die je consument \u00e9cht wil zien. Eenmalige deals volstaan niet meer. Impact ontstaat door relaties, communities en wederzijds vertrouwen.<\/p>\n

Hoe pak je dit aan?<\/b>
\nDeze training geeft je een helder kader \u00e9n praktische handvatten om strategisch en hands-on met influence marketing aan de slag te gaan. Je krijgt concrete tools, actuele inzichten en directe inspiratie die je vandaag al kan toepassen.<\/p>\n

Deze punten komen aan bod:<\/h3>\n
1. Intro
\n2. The Creator Economy & de toekomst van IM<\/div>\n
3. The New Marketing Flywheel
\n4. Reaching customers through social media
\n5. Influencer marketing in practice: Project flow<\/div>\n
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  • Project intake (checklist & KPIs)<\/li>\n
  • Retroplanning (timeline)<\/li>\n
  • Influencer list & briefing (Selection criteria)<\/li>\n
  • Outreach & deal negotiation (pricing)<\/li>\n
  • Creative concepts & content approval (community first)<\/li>\n
  • Publication timing<\/li>\n
  • Reporting (metrics)<\/li>\n<\/ul>\n

    6. Challenges in Influence Marketing
    \n7. The Belgian law of influence
    \n8. Trends & Opportunities for 2026<\/p>\n<\/div>\n

    Jouw docent
    \n<\/strong>Klara Verzele<\/strong>\u00a0deelt haar projectmanagement flow, geeft hands-on inzichten uit de praktijk en licht ze haar tips toe om je strategie future-proof te maken.<\/p>\n

    Voor wie is deze sessie bedoeld?<\/strong>
    \nVoor agencies, (freelance) marketeers en communicatieprofessionals die hun influencerstrategie slimmer, effici\u00ebnter en toekomstbestendig willen uitbouwen. Of “tout court” iemand die goesting heeft om buiten de traditionele influence marketing lijntjes te kleuren.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    Ontdek met influencer marketing experte Klara Verzele hoe jij influence marketing inzet met visie en resultaat, en hoe je via de nieuwe generatie jouw doelgroep online bereikt en activeert. Concrete tools, actuele inzichten en directe inspiratie gegarandeerd.<\/p>\n","protected":false},"author":5792,"featured_media":307944,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[],"tribe_events_cat":[9504],"class_list":["post-307943","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","hentry","tribe_events_cat-event-nl","cat_event-nl","entry"],"acf":[],"aioseo_notices":[],"publishpress_future_action":{"enabled":false,"date":"2026-05-08 00:40:43","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"post_tag"},"_links":{"self":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events\/307943"}],"collection":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/users\/5792"}],"replies":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/comments?post=307943"}],"version-history":[{"count":4,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events\/307943\/revisions"}],"predecessor-version":[{"id":307995,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events\/307943\/revisions\/307995"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/media\/307944"}],"wp:attachment":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/media?parent=307943"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tags?post=307943"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events_cat?post=307943"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}