{"id":306400,"date":"2026-02-24T08:42:26","date_gmt":"2026-02-24T07:42:26","guid":{"rendered":"https:\/\/be.themedialeader.com\/?post_type=tribe_events&#038;p=306400"},"modified":"2026-02-24T09:50:18","modified_gmt":"2026-02-24T08:50:18","slug":"effie-infoclass-2026","status":"publish","type":"tribe_events","link":"https:\/\/be.themedialeader.com\/nl\/event\/effie-infoclass-2026\/","title":{"rendered":"Effie Infoclass"},"content":{"rendered":"<h3>Hoe bouw ik een winnende Effie case?<\/h3>\n<p>Nog aan het twijfelen of zou u een case indienen? Liever ge\u00efnspireerd worden om deel te nemen? Op zoek naar extra insights over hoe u een campagne realiseert met proven efficiency?<\/p>\n<p>De Effie online Infoclass is gericht op Effie lovers en marketeers die beter willen worden in proven efficiency marketing en communicatie, maar we nodigen ook graag de studenten uit onze communicatie- en marketingscholen uit. Docenten, aarzel dus niet om dit bijzondere leermoment te delen met uw studenten.<\/p>\n<p>Tijdens de Infoclass delen we tal van tips en trucs om u dossier te optimaliseren en zo uw kansen op het winnen van een Effie Award aanzienlijk te vergroten.<\/p>\n<h2>Programma<\/h2>\n<ul>\n<li><strong>Welcome<\/strong> door Aude Mayence, voorzitter Effie-jury &amp; Branding, Communication and Media Lead &#8211; Proximus &amp; Caroline Vervaeke, Director &#8211; Effie Belgium<\/li>\n<li><strong>&#8216;Briefing for Gold&#8217; learnings for a good client\/agency briefing &amp; the right ambitions at the start are the basis for an Effie Award<\/strong>\u00a0door Petra Baeck, Directeur Communicatie &#8211;<br \/>\nKom op tegen Kanker &amp; Petra De Roos, CEO &#8211; ACC<\/li>\n<li><strong>The secret behind the winning Foodbag Effie case &#8211; Effie Gold Winner 2025<\/strong><br \/>\ndoor Tomas Sweertvaegher, Chief Strategic Officer &#8211; Mutant<\/li>\n<li><strong>Sustainability: More than a buzzword &#8211; CommtoZero<br \/>\n<\/strong>door Lina Corrigan, ESG Manager &#8211; ACC<\/li>\n<li><strong>New features of Effie 2026, the Effie process &amp; the practicalities<\/strong><br \/>\ndoor Aude Mayence &amp; Caroline Vervaeke<\/li>\n<\/ul>\n<p><em>De Infoclass wordt online georganiseerd.\u00a0<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tijdens de Infoclass deelt Effie tal van tips om uw dossier te optimaliseren en zo uw kansen op het winnen van een Effie Award aanzienlijk te vergroten.<\/p>\n","protected":false},"author":5781,"featured_media":306401,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[],"tribe_events_cat":[9504],"class_list":["post-306400","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","hentry","tribe_events_cat-event-nl","cat_event-nl","entry"],"acf":[],"aioseo_notices":[],"publishpress_future_action":{"enabled":false,"date":"2026-04-22 03:46:19","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"post_tag"},"_links":{"self":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events\/306400"}],"collection":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/users\/5781"}],"replies":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/comments?post=306400"}],"version-history":[{"count":3,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events\/306400\/revisions"}],"predecessor-version":[{"id":306459,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events\/306400\/revisions\/306459"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/media\/306401"}],"wp:attachment":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/media?parent=306400"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tags?post=306400"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events_cat?post=306400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}