{"id":297531,"date":"2021-07-01T16:56:50","date_gmt":"2021-07-01T14:56:50","guid":{"rendered":"https:\/\/be.themedialeader.com\/?post_type=tribe_events&#038;p=297531"},"modified":"2025-09-13T11:41:32","modified_gmt":"2025-09-13T09:41:32","slug":"orbit-by-pub-2021-human-first","status":"publish","type":"tribe_events","link":"https:\/\/be.themedialeader.com\/nl\/event\/orbit-by-pub-2021-human-first\/","title":{"rendered":"Orbit by PUB: Human First"},"content":{"rendered":"<p><strong>Orbit by PUB<\/strong>, de conferentie over duurzame marketing en communicatie, start dit jaar op maandag 18 oktober en wordt afgesloten op donderdag 21 oktober. Voor de vierde editie werd gekozen voor het thema &#8216;Human First&#8217;.<\/p>\n<p>Sinds 2018 wil Orbit by PUB de markt bijeenbrengen rond enkele essenti\u00eble waarden. Sinds maart 2020 maakt de wereld een crisis door die niet alleen met gezondheid te maken heeft. PUB vond het dan ook van essentieel belang hiermee rekening te houden in de editie van 2021. Het thema \u2018Human First\u2019 zal gedurende de vier dagen centraal staan.<\/p>\n<h3>Digital Week<\/h3>\n<p>Van maandag 18 oktober tot woensdag 20 oktober organiseert de PUB zes rondetafelconferenties (3 in elke taal). Daarin leidt een moderator het debat met twee deelnemers. Deze sessies van een half uur zullen online worden uitgezonden met de mogelijkheid voor deelnemers om vragen te stellen.<\/p>\n<ul>\n<li><strong>Woman lead the way \u2013 9-10u<\/strong><br \/>\nModerator Liesbeth Dillen (ex-Ikea, SHE works with wo-men,&#8230;) \u2013 Tine Ryssaert (Danone) \u2013 Catherine Castille (Bonka Circus)<\/li>\n<li><strong>Making human change happen \u2013 9-10u\u00a0<\/strong><br \/>\nModerator Thierry Cattoir (Remarkable Europe) \u2013 Laurine Poortmans (Too Good to Go) \u2013 Wim Vermeulen (Bubka)<\/li>\n<li><strong>Responding to consumers needs \u2013 9-10u<\/strong><br \/>\nModerator Frija Leunens (AG Insurance) \u2013 Krist Pauwels (Choco) \u2013 Dries Moens (ConsolID)<\/li>\n<\/ul>\n<p>De Franstalige moderatoren zijn:<\/p>\n<ul>\n<li><strong>Anne-Clotilde Picot<\/strong>: Business Development &amp; Transformation Manager Ikea<\/li>\n<li><strong>Christophe Koninckx<\/strong>: CEO en Lead Strategist Springtime Brussels<\/li>\n<li><strong>Nathalie Erdmanis<\/strong>: Director of Sustainability en Director of Strategic Marketing, Branding &amp; Data Insights Analytics AG Insurance<\/li>\n<\/ul>\n<h3>Live Conferentie<\/h3>\n<p>Op donderdag 21 oktober organiseert PUB vanaf 14u in White Cinema een \u2018face-to-face\u2019-conferentie. Verschillende live-sprekers zullen het thema \u2018Human First\u2019 bespreken aan de hand van hun ervaringen, initiatieven en casestudy\u2019s. Deze conferentie zal ook worden gestreamd.<\/p>\n<ul>\n<li><strong>Isabelle Verstraete:<\/strong> Merkstrateeg, bezieler achter The Care Principles en voorzitter van FAM<\/li>\n<li><strong>Jonathan Kubben:<\/strong> Avonturier, Digital Marketing Specialist en bedenker van het Instagram-account Mom I\u2019m Fine<\/li>\n<li><strong>Beno\u00eet Vancauwenberghe:<\/strong> Oprichter en Creative Directeur van het Brusselse bureau 20Something<\/li>\n<li><strong>Piet Colruyt:<\/strong> Founder van Impact House, een hub voor changemakers (en ook kleinzoon van Frans Colruyt, oprichter van het supermarktimperium, zoals de naam al deed vermoeden).<\/li>\n<li><strong>Britt Buseyne<\/strong> (Sustainabrittly)<\/li>\n<li><strong>Kim Beyns<\/strong> (NGroup)<\/li>\n<li><strong>Christian De la Villehuchet<\/strong> (Havas).<\/li>\n<\/ul>\n<p><a target=\"_blank\" rel=\"noopener\" href=\"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2021\/07\/Orbit-by-PUB-2021-banner.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1325\" height=\"417\" class=\"size-full wp-image-179815 aligncenter\" src=\"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2021\/07\/Orbit-by-PUB-2021-banner.jpg\" alt=\"\" srcset=\"https:\/\/be.themedialeader.com\/wp-content\/uploads\/2021\/07\/Orbit-by-PUB-2021-banner.jpg 1325w, https:\/\/be.themedialeader.com\/wp-content\/uploads\/2021\/07\/Orbit-by-PUB-2021-banner-275x87.jpg 275w, https:\/\/be.themedialeader.com\/wp-content\/uploads\/2021\/07\/Orbit-by-PUB-2021-banner-750x236.jpg 750w, https:\/\/be.themedialeader.com\/wp-content\/uploads\/2021\/07\/Orbit-by-PUB-2021-banner-90x28.jpg 90w, https:\/\/be.themedialeader.com\/wp-content\/uploads\/2021\/07\/Orbit-by-PUB-2021-banner-768x242.jpg 768w\" sizes=\"(max-width: 1325px) 100vw, 1325px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Orbit by PUB, de conferentie over duurzame marketing en communicatie, start dit jaar op maandag 18 oktober en wordt afgesloten op donderdag 22 oktober. Voor de vierde editie werd gekozen voor het thema &#8216;Human First&#8217;.<\/p>\n","protected":false},"author":5775,"featured_media":179811,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[],"tribe_events_cat":[9504,9397],"class_list":["post-297531","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","hentry","tribe_events_cat-event-nl","tribe_events_cat-featured","cat_event-nl","cat_featured","entry"],"acf":[],"aioseo_notices":[],"publishpress_future_action":{"enabled":false,"date":"2026-05-21 02:41:22","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"post_tag"},"_links":{"self":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events\/297531"}],"collection":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/users\/5775"}],"replies":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/comments?post=297531"}],"version-history":[{"count":1,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events\/297531\/revisions"}],"predecessor-version":[{"id":298572,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events\/297531\/revisions\/298572"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/media\/179811"}],"wp:attachment":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/media?parent=297531"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tags?post=297531"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tribe_events_cat?post=297531"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}