{"id":96832,"date":"2024-06-27T11:45:22","date_gmt":"2024-06-27T09:45:22","guid":{"rendered":"https:\/\/be.themedialeader.com\/rossel-lanceert-een-nieuw-videoformaat-vvv-verified-vertical-video\/"},"modified":"2025-08-14T09:21:11","modified_gmt":"2025-08-14T07:21:11","slug":"rossel-lanceert-een-nieuw-videoformaat-vvv-verified-vertical-video","status":"publish","type":"post","link":"https:\/\/be.themedialeader.com\/nl\/rossel-lanceert-een-nieuw-videoformaat-vvv-verified-vertical-video\/","title":{"rendered":"Rossel lanceert een nieuw videoformaat: VVV (Verified Vertical Video)"},"content":{"rendered":"<p>Om tegemoet te komen aan de dagelijkse informatie-uitdaging van miljoenen Fransen, kondigt <strong>Rossel<\/strong> de lancering aan van zijn nieuw 100% verticaal video-aanbod op de mobiele site van <strong>Lunion.fr<\/strong>. Deze ervaring bestaat uitsluitend uit video&#8217;s geproduceerd door professionele journalisten.<\/p>\n<p>Deze \u201cmedia binnen de media\u201d, genaamd <strong>VVV<\/strong> voor <strong>Verified Vertical Video<\/strong>, vormt de ideale mix tussen de betrokkenheid van informatieprofessionals en de aantrekkelijkheid van korte en dynamische videoformaten.<\/p>\n<p>VVV laat zich inspireren door populaire social media formats als stories en carrousels, maar onderscheidt zich door de kwaliteit en waarheidsgetrouwheid van de gecertificeerde content.<\/p>\n<p><strong>Thierry Hugot<\/strong>, CCO &#8211; CMO van Rossel: <em>\u201cDit nieuw advertentieformaat zou zich moeten uitstrekken tot alle sites van de groep. De oplossing is gebaseerd op de nieuwe technologie ontwikkeld door Digiteka en zal ge\u00efntegreerd worden in het commercieel aanbod van onze reclameregies.\u201d<\/em><\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-222312 aligncenter\" src=\"https:\/\/be.themedialeader.com\/wp-content\/uploads\/2024\/06\/vvv.jpg\" alt=\"\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>VVV laat zich inspireren door populaire social media formats als stories en carrousels, maar onderscheidt zich door de kwaliteit en waarheidsgetrouwheid van de gecertificeerde content.<\/p>\n","protected":false},"author":5776,"featured_media":96833,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","footnotes":""},"categories":[5666],"tags":[6230,6231,5702,6194,6232,6233],"class_list":["post-96832","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events-nl","tag-digiteka","tag-lunion-fr","tag-rossel","tag-rossel-advertising","tag-rossel-advertising-online","tag-thierry-hugot","entry","cat-5666-id"],"acf":[],"aioseo_notices":[],"fimg_url":"https:\/\/be.themedialeader.com\/wp-content\/uploads\/2024\/06\/rossel-advertising.png","publishpress_future_action":{"enabled":false,"date":"2026-05-13 17:12:56","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category"},"_links":{"self":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/posts\/96832"}],"collection":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/users\/5776"}],"replies":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/comments?post=96832"}],"version-history":[{"count":0,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/posts\/96832\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/media\/96833"}],"wp:attachment":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/media?parent=96832"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/categories?post=96832"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tags?post=96832"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}