{"id":303063,"date":"2025-11-18T12:15:00","date_gmt":"2025-11-18T11:15:00","guid":{"rendered":"https:\/\/be.themedialeader.com\/?p=303063"},"modified":"2025-11-19T13:38:40","modified_gmt":"2025-11-19T12:38:40","slug":"soniq-sweet-spot-q3-2025-helan-en-europabank-bekroond-voor-beste-copy","status":"publish","type":"post","link":"https:\/\/be.themedialeader.com\/nl\/soniq-sweet-spot-q3-2025-helan-en-europabank-bekroond-voor-beste-copy\/","title":{"rendered":"Soniq Sweet Spot Q3 2025: Helan en Europabank zijn de winnaars"},"content":{"rendered":"<p class=\"has-black-color has-text-color has-link-color wp-elements-53e335bb2462dfa600203b2db8976c98\">De winnaars van de <strong>Soniq Sweet Spot<\/strong> award voor het derde kwartaal van 2025 hebben zich bijzonder onderscheiden door de kwaliteit van hun copy: het gaat om Helan voor de Nederlandstalige spot en Europabank voor de Franstalige spot.<\/p>\n<p class=\"has-black-color has-text-color has-link-color wp-elements-5d8e02f1bc981dca546805f64f158c57\">In Vlaanderen gaat de Soniq Sweet Spot naar de spot \u201cDentalia\u201d van <strong>Helan<\/strong>.\u00a0Deze campagne, met een surrealistisch universum, werd gecre\u00eberd door\u00a0<strong>AKQA Brussels<\/strong>\u00a0en geproduceerd door\u00a0<strong>AKQA Productions<\/strong>.<\/p>\n<p>Aan Franstalige kant werd de radiocampagne van\u00a0<strong>Europabank<\/strong>\u00a0door de jury geprezen.\u00a0<strong>June20<\/strong>\u00a0bracht dit leasing- en huuraanbod voor ondernemers op schitterende wijze onder de aandacht.\u00a0<strong>Raygun<\/strong>\u00a0stond in voor de productie.<\/p>\n<p><a target=\"_blank\" rel=\"noopener\" href=\"https:\/\/thinkvia.be\/soniq-sweet-spot-q3-2025\/\">Beluister de spots hier<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De Soniq Sweet Spot Q3 2025 gaat naar Helan in het Nederlands en Europabank in het Frans, voor hun sterke copy. Helan werd gemaakt door AKQA Brussels, Europabank door June20.<\/p>\n","protected":false},"author":5775,"featured_media":303064,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","footnotes":""},"categories":[9506],"tags":[6480,31554,31553,31555,7141,6161],"class_list":["post-303063","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campaigns-nl","tag-akqa-brussels","tag-europabank","tag-helan","tag-june20","tag-raygun","tag-soniq-sweet-spot","entry","cat-9506-id"],"acf":[],"aioseo_notices":[],"fimg_url":"https:\/\/be.themedialeader.com\/wp-content\/uploads\/2025\/11\/soniq-sweet-spot-.png","publishpress_future_action":{"enabled":false,"date":"2026-05-05 19:18:30","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category"},"_links":{"self":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/posts\/303063"}],"collection":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/users\/5775"}],"replies":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/comments?post=303063"}],"version-history":[{"count":3,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/posts\/303063\/revisions"}],"predecessor-version":[{"id":303134,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/posts\/303063\/revisions\/303134"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/media\/303064"}],"wp:attachment":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/media?parent=303063"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/categories?post=303063"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tags?post=303063"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}