{"id":301906,"date":"2025-10-16T10:06:40","date_gmt":"2025-10-16T08:06:40","guid":{"rendered":"https:\/\/be.themedialeader.com\/?p=301906"},"modified":"2025-10-16T16:15:12","modified_gmt":"2025-10-16T14:15:12","slug":"akqa-brussels-is-de-grote-winnaar-op-de-iab-mixx-awards","status":"publish","type":"post","link":"https:\/\/be.themedialeader.com\/nl\/akqa-brussels-is-de-grote-winnaar-op-de-iab-mixx-awards\/","title":{"rendered":"AKQA Brussels is de grote winnaar op de IAB MIXX Awards"},"content":{"rendered":"<p><strong>Met 11 MIXX Awards en opnieuw de bekroning van Digital Media Agency of the Year is AKQA Brussels ook dit jaar de grote winnaar op de IAB MIXX Awards. In totaal reikten de jury\u2019s 59 awards uit in 20 categorie\u00ebn. En hoewel AKQA Brussels de grote slokop is, waren heel wat agencies goed voor meerdere MIXX Awards. <\/strong><\/p>\n<p>De IAB MIXX Awards zijn een erkenning voor de beste digitale campagnes van het jaar. In totaal werden er 19 Gold, 23 Silver en 17 Bronze MIXX Awards uitgereikt in Tour &amp; Taxis. <a target=\"_blank\" rel=\"noopener\" href=\"https:\/\/www.marketing.be\/awards\/mixx-awards\">Hier vindt u alle winnaars.<\/a><\/p>\n<p>AQKA Brussels gaat aan de haal met 7 Gold Awards, 2 Silver Awards en 2 Bronze Awards. De Gold Awards behaalde het agentschap o.a. in de categorie\u00ebn Branded Content (ft. Proximus \u2013 Generation Opera), Influencer Marketing (ft. Constructive \u2013 Content Builders), E-commerce (ft. Takeaway.com \u2013 Cafee\u2019tjes), Digital OOH Advertising (ft. Vlaamse Stichting Verkeerskunde \u2013 The Counter Notification) en Best Use of AI (ft. Helan \u2013 If I could talk to my younger self). De campagne \u2018Virtual Donors\u2019 in samenwerking met Re-born to be alive vzw leverde AKQA Brussels 2 Gold Awards op: 1 in de categorie Non-Profit \/ Corporate Social Responsibility en 1 in de categorie Virtual &amp; Augmented Reality \/ News Technos.<\/p>\n<p>De campagne voor Helan leverde het bureau een eerste Silver Award op in de categorie \u2018Branded Content\u2019. De tweede Silver Award behaalde AKQA Brussels met de campagne \u2018KBC Unlocked\u2019 voor KBC in de categorie Direct Response \/ Lead Generation Campange. De twee Bronze Awards die AKQA Brussels binnenhaalde, situeren zich in de categorie\u00ebn Social Media (ft. Philips Domestic Appliances \u2013 Turning Houses into Homes) en Retail Media (ft. Takeaway.com \u2013 Cafee\u2019tjes). Als kers op de taart ontving AKQA Brussels voor het tweede jaar op rij de bekroning van Digital Agency of the Year.<\/p>\n<p>Maar niet enkel AKQA Brussels viel in de prijzen. Als we alle <strong>WPP Media<\/strong>-bureaus samentellen, komen deze aan 7 MIXX Awards, met o.a. een Gold in Search Advertising (ft. Nespresso &#8211; How Nespresso focused on answering consumer\u2019s questions) en een tweede Gold voor Mindshare in Effective Use of Data \/ Dashboarding (ft. ICI Paris XL \u2013 Next Generation attribution).<\/p>\n<p><strong>AdSomeNoise<\/strong> neemt 4 Awards mee naar huis, waaronder een Gold in de categorie Search Engine Optimisation (ft. Samsung \u2013 Turning Samsung\u2019s Reviews into Reach: How sAimmy Boosts SEO &amp; GEO).<\/p>\n<p><strong>OMD<\/strong> is goed voor 3 Awards, net zoals <strong>Space<\/strong>. <strong>TBWA<\/strong>, <strong>BBDO<\/strong>,<strong> Serviceplan<\/strong>, <strong>iO<\/strong> en <strong>Socialsky<\/strong> zijn goed voor 2 MIXX Awards. 21 bureaus\/adverteerders, waaronder <a target=\"_blank\" rel=\"noopener\" href=\"https:\/\/be.themedialeader.com\/wp-content\/uploads\/2025\/10\/Ads-Data-wint-goud-bij-IAB-MIXX-Awards-met-Albert-Heijn-campagne-\u2018Achter-De-Schermen.pdf\"><strong>Ads &amp; Data \/ Play Media<\/strong> voor Albert Heijn<\/a>, volgen met 1 MIXX Award.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Met 11 MIXX Awards en opnieuw de bekroning van Digital Media Agency of the Year is AKQA Brussels ook dit jaar de grote winnaar op de IAB MIXX Awards. In totaal reikten de jury\u2019s 59 awards uit in 20 categorie\u00ebn.<\/p>\n","protected":false},"author":5776,"featured_media":301910,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","footnotes":""},"categories":[9506,9339],"tags":[6480,6163],"class_list":["post-301906","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campaigns-nl","category-news-nl","tag-akqa-brussels","tag-iab-mixx-awards","entry","cat-9506-id"],"acf":[],"aioseo_notices":[],"fimg_url":"https:\/\/be.themedialeader.com\/wp-content\/uploads\/2025\/10\/iab-mixx-awards.png","publishpress_future_action":{"enabled":false,"date":"2026-05-05 19:18:38","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category"},"_links":{"self":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/posts\/301906"}],"collection":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/users\/5776"}],"replies":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/comments?post=301906"}],"version-history":[{"count":4,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/posts\/301906\/revisions"}],"predecessor-version":[{"id":301984,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/posts\/301906\/revisions\/301984"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/media\/301910"}],"wp:attachment":[{"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/media?parent=301906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/categories?post=301906"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/be.themedialeader.com\/nl\/wp-json\/wp\/v2\/tags?post=301906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}